A new development is sold long before it's finished. Buyers, investors, lenders, and city stakeholders all need to see progress and believe in the vision. Commercial landlords face the same challenge in a different form: prospective tenants want to understand a space before they visit. Structured media solves both.
For developers: document every stage
The smartest media plans start at the foundation, not at completion. Footage captured during construction becomes investor updates, pre-sale content, and a portfolio piece for your next project.
| Service | Price | What you get || --- | --- | --- || Build Track | $1,200 | 3 site visits (foundation, mid-construction, completion), 20–25 photos per visit, exterior and aerial || Build Progress Plus | $1,600–$2,000 | Everything in Build Track + drone video + a branded before/after timeline reel || Hard Hat Tour | $1,500 | A guided video filmed during construction, combined with lifestyle vision || Website Hero Video | from $1,200 | A short, high-impact video for the project website || Sales Presentation Video | from $5,000 | Full project showcase over 3–4 visits, with floor plan integration and designer/architect interviews || Open House Event Coverage | $999 | Photo, video, and social content from launch events |
Build Progress Plus is built for developers who present progress to investors and stakeholders. Hard hat tours are especially effective for pre-sales and early social campaigns, when there's no show suite yet.
Pre-sales: sell the vision before the walls go up
Pre-sale buyers are purchasing a future. Combine a hard hat tour, a website hero video, renderings, and neighbourhood footage to show what living there will feel like. Once units are complete, Units Photo & Video covers interiors, amenities, and walkthroughs of individual units or model suites (custom pricing).
For commercial landlords and property managers
- Commercial Photography (from $450): interiors, exteriors, common areas, amenities, and aerials.
- Commercial Leasing Video ($999): aerial video, unit walkthroughs, layouts, pricing callouts, amenities, and surrounding-area highlights — so tenants understand the space before touring.
- Virtual Tours — Matterport / iGUIDE (from $700): remote walkthroughs for leasing, documentation, and space planning.
- Zillow Showcase Virtual Tour (from $300): optimized for Zillow rental listings.
- Property Management Presentation Video (from $1,850): portfolio photography plus a structured, branded video showing how your company operates — for management proposals, investor decks, and client acquisition.
Agents working with developers
Reshot also builds custom packages for agents marketing multi-unit projects: photo and video packages, construction updates, available-unit updates, presentation videos, hard hat tours, and open house coverage.
How a project starts
- Discover — we learn your project, goals, and timeline.
- Strategize — we build a custom media plan around construction milestones.
- Execute — we produce, deliver, and optimize content at every stage.
Plan your project's media. Request a custom quote.
